technology – Small Business Smart Marketing

Image How many stars would you give Facebook on Trust?

Can Small Business Trust Facebook to Keep Users?

03/30/2018Blog, marketing, small business, Social MediaCambridge Analytica, Facebook, Internet Marketing, Mark Zuckerburg, Marketing, privacy, Small business, small business marketing, small business owners, Social Media, technology, time management

Small business owners have expressed to me their concerns over the recent news of the data breach. They are rightly worried their advertising audience is deleting their profiles. From a Harvard Student’s dorm room in Read More

3 Ways You’re Sabotaging Your Email Marketing

05/21/2017Blog, Email Marketing, marketing, non-profit, retail, small business, Social Media, Technologybranding, Digital marketing, Email marketing, entrepreneur, hackers, recognition, Small business, Social Media, Spam, success, technology

For the best email marketing results, don’t sabotage your own efforts. All too often, I catch small business owners who simply aren’t aware of how they can be their own worst enemy in email marketing. Read More

IMAGE Quote "Google only loves you when everyone else loves you first." W. Piersall

How Fresh Content Improves Your SERP

03/31/2017Blog, marketing, search, small business, Social Media, TechnologyContent, Facebook, Google, LinkedIn, Marketing, search, SERP, Small business, Social Media, technology, twitter

Your SERP (Search Engine Results Page) is greatly enhanced by your most recent activity online. But, your Search Engine Results Page (SERP) is lagging and you don’t understand why! Let’s break it down. While you Read More

Engagement and Why Your Facebook Page Isn’t Getting Any

03/11/2017marketing, small business, Social Media, Technologybusiness, engagement, Facebook, images, Smartphone, Social Media, success, technology, twitter, Video

Why aren’t your engagements stats better? Please don’t say it’s because you don’t understand engagement! If that were true, you’d have a heck of a time having any type of relationship with your customers and Read More

Boomer SMB Owners…Are you The Flintstones or The Jetsons?

07/25/201511/24/2015Blog, humor, management, marketing, retail, small businessbusiness, Education and Training, Small business, technology

In my small business, I run across a lot of SMB boomers who simply aren’t, shall we say kindly, “tech-savvy”? As a mostly tech-savvy boomer myself, I want to sometimes scream: “What the heck is Read More

Bad Emails Are Worse Than None At All

04/27/201511/24/2015Blog, Email Marketing, marketing, retail, small businessbusiness, Communications, connection, Constant Contact, customer loyalty, Education and Training, entrepreneur, Photobucket, retail, Small business, success, technology

I run across some bad emails in my inbox, but I have to give people an A for effort, so I have avoided using SMB emails as examples of WHAT NOT TO DO. In this case, the example below was so bad it borders on the “I really don’t care” level, so I decided they wouldn’t really care if …