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5 Keys to Posting for Better Engagement

5 Keys to Posting for Better Engagement 5 Keys to Posting for Better Engagement

5 Keys to Posting for Better Engagement

Blog, digital marketing, Email Marketing, marketing, non-profit, retail, sales, small business, Social MediaComments Off on 5 Keys to Posting for Better Engagement

Good content is key to good engagement. Small business owners need to learn and use best practices to write results driven marketing and product copy (i.e., a big part of content marketing). Why? Because if you are hoping to get results from your social media and email marketing efforts, you are competing with an ever […]

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Small Business Stories – An Introduction

Small Business Stories – An Introduction Small Business Stories – An Introduction

Small Business Stories – An Introduction

Blog, leadership, management, marketing, restaurant, retail, small businessComments Off on Small Business Stories – An Introduction

Small businesses begin with stories. Small Businesses root in an idea, an inspiration, an event, a need – which leads to a story.  This post is an introduction to a new direction of blog posting I’m calling SMB Stories. Stories of the passions driving everyday people to become small business owners. I want to tell small business […]

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Keys to Niche-Driven Small Business Marketing

Keys to Niche-Driven Small Business Marketing Keys to Niche-Driven Small Business Marketing

Keys to Niche-Driven Small Business Marketing

Blog, Email Marketing, marketing, restaurant, retail, small business, WebsiteComments Off on Keys to Niche-Driven Small Business Marketing

Ah, what a delight to visit an old fashioned town square! North Georgia has dozens of old town squares perfect for niche-driven businesses. Recently, my family and I had the itch to enjoy our local Roswell, GA historic district filled with popular eclectic shops and restaurants.  The spring pollen was low and weather forecast was […]

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IMAGE Quote "Google only loves you when everyone else loves you first." W. Piersall

How Fresh Content Improves Your SERP

How Fresh Content Improves Your SERP How Fresh Content Improves Your SERP

How Fresh Content Improves Your SERP

Blog, marketing, search, small business, Social Media, TechnologyComments Off on How Fresh Content Improves Your SERP

Your SERP (Search Engine Results Page) is greatly enhanced by your most recent activity online. But, your Search Engine Results Page (SERP) is lagging and you don’t understand why! Let’s break it down. While you might be putting a lot of effort into traditional marketing, you must also incorporate equal effort into online content posting, and […]

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Branding is More Important than Creativity

Branding is More Important than Creativity Branding is More Important than Creativity

Branding is More Important than Creativity

Blog, marketing, small businessComments Off on Branding is More Important than Creativity

Branding: The process involved in creating a unique name and image for a product in the consumers’ mind … (businessdictionary.com) So, I took a photo of this business van in transit the other day. Can you see how a business can get carried away with messaging and graphics? First, look at it for just a few seconds. […]

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Image quote by Alice Roosevelt Longworth Fill what's empty. Empty what's full. Scratch where it itches.

Social Media: The Infinite and Overwhelming Possibilities

Social Media: The Infinite and Overwhelming Possibilities Social Media: The Infinite and Overwhelming Possibilities

Social Media: The Infinite and Overwhelming Possibilities

Raise your hand if you think you understand Social Media Marketing. I would venture most of you took a pause to consider the following in regard to your use of Social Media. For business or for personal use? To what extent? Which platforms? In respect to advertising? Define understand… In other words, it’s tough to address […]

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