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Marketing

Email Marketing Works

3 No-Fail Ways to Collect Email Addresses

09/03/201109/24/2016management, marketing, non-profit, small business, Social Mediabusiness, Constant Contact, customer loyalty, E-mail, E-mail spam, Electronic mailing list, Email address, Email marketing, Email Spam, Facebook, Forrester Research, Marketing, Newsletter, Small business, Social Media, success

There’s no need to fear asking your customers, clients and contacts for their email addresses! Practice using these 3 ways to acquire new email addresses for your email marketing.

5 ways to Raise Your Email Open-Rate

09/01/2011management, marketing, non-profit, small businessbusiness, Communications, connection, customer loyalty, customer service, Email address, Email marketing, entrepreneur, Great Comet, Marketing, New York City, Newsletter, retail, Shopping, Subscription business model, success, Washington DC

5 common emotional needs of your customers to help get your email opened…

The Secret to Keeping Customers is Keeping in Touch

The Secret to Keeping Customers is Keeping in Touch

07/21/201109/24/2016Email Marketing, management, marketing, non-profit, small business, Social Mediabusiness, Constant Contact, customer service, Email marketing, Facebook, Google, Mailchimp, Marketing, retail, ROI, Sales, Small business, Social Media, twitter

… small businesses and retailers began to recognize the fail of focusing on attracting new customers without maintaining contact with existing customers.

Find the Customer’s Need, Then Find a Way to Fulfill it to Make the Sale.

06/08/2011Blog, management, marketing, retail, small business, Social MediaAutomobile salesperson, business, Buyer, Client (computing), Communications, connection, Consulting, Consumer Goods and Services, customer service, Education and Training, Emotion, Fad, Limited liability company, Marketing, Product (business), recognition, retail, Sales, Salesforce.com, Shopping, Simon Sinek, skinny jeans, Website

“DETERMINE THE WHY” AND YOU’LL ALWAYS MAKE THE SALE. You don’t have to fill that need with the product they asked for. You just have to fill the need.

5 Ways to Create Customer-Centric Servic

02/17/2011marketingbusiness, Consulting, customer service, Marketing, retail, Returns, Sales, Web Design and Development

If you don’t have a firm grip on how returns are handled in your business, you might as well throw money out the window. Read this article to learn some valuable lessons on handling returns.

Social Media is Not a Fad Anymore

01/31/2011management, marketingbusiness, Communications, connection, customer loyalty, Customer relationship management, customer service, entrepreneur, Facebook, Joe Biden, Marketing, PBS NewsHour, Small business, Social Media, twitter

Facebook, Twitter and LinkedIn are the 3 most influential social media sites – at least right now. It is not just about sharing the news that Sally is having coffee with her BFF. These are the most influential marketing machines out there right now.