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Social Media is two way communication

I just read a great post on how to improve your communications skills with eye contact and it made me think – how does that play for our online world and social media where “face to face” is all online? Despite webcams, smartphones with 2 way screens, and other aids to visual online communication, we still largely communicate online with little more than a static Gravatar …

Tweetchats – the Entrepreneur’s best hangout

If you’ve thought about it as a business or hobby, there is most likely a tweetchat about it. You may have heard that Twitter popularity is on the rise again. Tweetchats may be …

It's not all about you

Social Media strategy? It’s NOT about YOU.

I want so much to just reach into your small business and non-profit social media accounts and take the YOU out of your posts! I know you have seen a zillion articles on how Social Read More

Social media isn’t successful because of its tools, it’s the connection.

Small Business owners… don’t look to the big business guys for social media strategies. Big business has a handicap. They know they can’t connect on a personal level because they have far too broad a reach and whole populations of followers. Big business ENVIES the ability of small businesses to …

Still doubting the power of Twitter? Take a look at #MadMen

Look at all the chatter about the long awaited premiere of Mad Men this weekend! Note the use in this image of the hashtag #MadMen. For anyone who isn’t familiar or doesn’t…