retail

Image Screen Capture of a Google Rating Review

3 Ways to Encourage Written Reviews from Customers

02/27/2018retail, review, small business, Social Mediabusiness, customer loyalty, customer service, Facebook, Google, online listings management, ratings, retail, review, review platform, Small business, Yext

We live and breathe by our business reviews. So, you’ve made it a habit to ask your small business or retail customers to go to Google, Yext, Facebook, etc. to post reviews. Then, you discover Read More

Featured Image of The 5 Ws of Social Content Success

5 Keys to Posting for Better Engagement

12/07/2017Blog, digital marketing, Email Marketing, marketing, non-profit, retail, sales, small business, Social MediaContent, Marketing, Non-Profit, retail, Small business, small business owners, Social Media, success

Good content is key to good engagement. Small business owners need to learn and use best practices to write results driven marketing and product copy (i.e., a big part of content marketing). Why? Because if Read More

IMAGE of Small Business Judy Bug's Books Storefront Columbus GA

SMB Stories: Judy Bug’s Books

09/12/2017Blog, retail, small business, SMB Storiesbooks, bookstore, Columbus, entrepreneur, GA, Georgia, Judy Bug's Books, Sales, Small business, small business owners, SMB, SMB Stories

Columbus, Georgia. Judy Bug’s Books. (First in SMB Stories series) There is no conversational door he doesn’t enter. Ask him any question and before you utter your last word he is answering in full Read More

IMAGE_Passion led us here_ian-schneider-66374

Small Business Stories – An Introduction

09/12/201709/12/2017Blog, leadership, management, marketing, restaurant, retail, small businessblog, business, connection, customer service, customers, Education and Training, management, Marketing, Small business, small business owners, success

Small businesses begin with stories. Small Businesses root in an idea, an inspiration, an event, a need – which leads to a story. This post is an introduction to a new direction of blog posting I’m Read More

3 Ways You’re Sabotaging Your Email Marketing

05/21/2017Blog, Email Marketing, marketing, non-profit, retail, small business, Social Media, Technologybranding, Digital marketing, Email marketing, entrepreneur, hackers, recognition, Small business, Social Media, Spam, success, technology

For the best email marketing results, don’t sabotage your own efforts. All too often, I catch small business owners who simply aren’t aware of how they can be their own worst enemy in email marketing. Read More

IMAGE_Stock_ .25 street shops tim-gouw-17262

Keys to Niche-Driven Small Business Marketing

05/02/2017Blog, Email Marketing, marketing, restaurant, retail, small business, Websitecall to action, customer loyalty, customer service, customers, Email marketing, Marketing, niche-driven business, North Georgia, Sales, Shopping, Small business, small business owners, terminator, town square

Ah, what a delight to visit an old fashioned town square! North Georgia has dozens of old town squares perfect for niche-driven businesses. Recently, my family and I had the itch to enjoy our local Read More