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success

Email Marketing Width and Formatting Issues in Outlook

07/30/201411/24/2015Blog, marketing, small business, Social Mediablank spaces, Communications, Constant Contact, Email marketing, email service provider, Microsoft Outlook, mobile devices, success, technology

Outlook is a strange little animal that taunts and teases you with seemingly arbitrary changes in email appearance of text, blank spaces, and more. Here is the advice I gave and maybe it may help you no matter what email service provider you use.

IN A NUTSHELL, YOU CAN’T CHANGE HOW OUTLOOK DISPLAYS YOUR EMAILS, BUT YOU CAN …

If You Can Sell, You Can Market.-

If You Can Sell, You Can Market.-

07/21/201411/24/2015Blog, marketing, non-profit, retail, sales, small business, Social Mediabillboard advertising, business, Communications, connection, customer service, Facebook, highway billboard, Marketing, marketing orientation, Small business, small business owners, Social Media, success, understanding marketing

What does customer service have to do with marketing?

Just everything! Traditional marketing ads get your attention how?
They address a need.
They peak curiosity.
They elicit an emotional response.
So, what is marketing, really?

jill-abrahmson-wake-forest-hed-2014

Being an Entrepreneur Means Showing What You are Made Of

05/19/201411/25/2015Blog, leadership, management, small businessbusiness, commencement speech, Editor, entrepreneur, Jill Abramson, morale, New York Times, recognition, resilience, show what you are made of, Small business, small business owners, success, Wake Forest, Wake Forest University

Today, Jill Abramson, former Executive Editor of the New York Times, gave the commencement speech at Wake Forest University. Quite appropriately, Wake Forest requested she speak on resilience. Her controversial firing from the NYT . . .

A Social Media Learning Curve

02/11/201411/27/2015Blog, humor, management, marketing, small business, Social Mediablogging, business, connection, Consulting, Education and Training, entrepreneur, Facebook, George Takei, Marketing, productivity, Small business, Social Media, Social network, success, technology

Hubby: But, I AM SHARING. Me: No, you want to post an update. It’s different. Hubby: Facebook is B—S—! There’s nothing intuitive about it! Me: I never said there was…

SMBs: Penny Wise could be Pound Foolish in Marketing

Increase Your Small Business Budget for Better Marketing Results

05/29/201312/07/2017Blog, management, marketing, small business, Social Mediablogging, business, business necessities, Communications, Consulting, critical investment, Facebook, free element, grass roots, LinkedIn, Marketing, marketing communications group, productivity, retail, Sales, Server Message Block, Small business, Social Media, success, time management

A discussion question was posed on a LinkedIn Group: “Do you have any tips or ideas for marketers working on a tight budget? Please add your suggestions.” There were many great suggestions on how to market with the fewest dollars possible for the best results, As usual there were many suggestions, but no one was addressing the real issue – and that is that marketing should be recognized as a critical investment in …

The 1st Cell Phone Call – a Retrospective

04/03/201311/27/2015Blog, marketing, small business, Social MediaBell System, billboards, boomers, business, Communications, connection, Facebook, high school, internet, LinkedIn, Ma Bell, magazines, Marketing, Martin Cooper, Mobile phone, Motorola DynaTAC, newspaper, nostalgia, phone extension, productivity, Skype, Small business, Social Media, Social network, success, technology, time management, twitter, United States, Web browser

Mashable posted this morning about today making 40 years since the first cell phone call was made. I had to stop and calculate how young I was at the time…