retail – Page 2 – Small Business Smart Marketing

Boomers, Don't Say You Can't Do Social Media...

Boomers, You Can Do Social Media!

08/14/201411/25/2015Blog, humor, management, marketing, non-profit, retail, small business, Social Mediaboomers, business, Communications, customer loyalty, customer service, Education and Training, entrepreneur, Facebook, IOS, Marketing, MS-DOS, productivity, retail, Small business, Social Media, Social network, success, technology, testimonial, twitter

Nothing, and I mean nothing, including Social Media, is as hard to master as MS-DOS was. . .

Shopping Small is Shopping Wise for Busy Entrepreneurs

Shopping Small is Shopping Wisely

04/21/201411/27/2015Blog, management, marketing, retail, small business, Social Mediablogging, boomers, business, Communications, connection, consumers, customer loyalty, customer service, Education and Training, Email marketing, entrepreneur, Entrepreneurs, Facebook, Google, Google Places for Business, LinkedIn, maintenance, productivity, recognition, retail, reviews, salesperson, Shopping, Small business, Social Media, technology, text, time, time management, Yelp

Are you guilty of lost time picking through discount racks to NOT find what you need? It is a far more enjoyable shopping experience to “Shop Small.” Since Entrepreneurs are always short on time, small business Read More

SMBs: Penny Wise could be Pound Foolish in Marketing

Increase Your Small Business Budget for Better Marketing Results

05/29/201312/07/2017Blog, management, marketing, small business, Social Mediablogging, business, business necessities, Communications, Consulting, critical investment, Facebook, free element, grass roots, LinkedIn, Marketing, marketing communications group, productivity, retail, Sales, Server Message Block, Small business, Social Media, success, time management

A discussion question was posed on a LinkedIn Group: “Do you have any tips or ideas for marketers working on a tight budget? Please add your suggestions.” There were many great suggestions on how to market with the fewest dollars possible for the best results, As usual there were many suggestions, but no one was addressing the real issue – and that is that marketing should be recognized as a critical investment in …

From Skadeedle [Infographic]: Email Marketing Etiquette Dos & Don’ts

03/08/2013Blog, leadership, management, marketing, non-profit, small business, Social MediaAlt attribute, business, Communications, connection, customer loyalty, customer service, Education and Training, Email marketing, entrepreneur, Exponential growth, exponential increase, Google, infographic, internet, Marketing, minor detail, Opt-out, retail, Sales, Skadeedle, Small business, small business marketing, Smartphone, Social Media, Social network, success, technology, United States

Email Marketers! You can’t afford not to address each point on the infographic from Skadeedle below! Don’t risk an “Opt-out” or an unsubscribe because you overlooked what you might think of as a minor detail.

Why SMBs Should Consider a Marketing Consultant

02/13/201312/01/2015Blog, leadership, management, marketing, non-profit, small business, Social Mediablogging, business, Communications, Consulting, customer loyalty, Education and Training, entrepreneur, Internet Marketing, LinkedIn, management, Marketing, marketing consultant, productivity, retail, Small business, Social Media, success, technology

Apparently a lot of people don’t understand consulting services. When many prospects shop for a marketing consultant, they often expect some sort of price and package menu. A prix fixe is a double-edged sword for consultants and prospects.

The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes!

01/27/201312/01/2015Blog, leadership, management, marketing, non-profit, small business, Social Mediaapple, blogging, business, business page, cake mix, connection, customer loyalty, customer service, DUNCAN HINES, Education and Training, entrepreneur, exponential rise, Facebook, fun, Grocery store, LinkedIn, Loyalty program, Marketing, McDonalds, Mobile device, newsletter subscriptions, PayPal, productivity, Publix, QR code, retail, Sales, Shopping, Small business, Smartphone, Social Media, success, technology, twitter, Uniform Resource Locator, YouTube

Still think QR Codes are useless? When QR codes (QR = quick response) were introduced, success was implied. And then… nothing… because there weren’t enough people with phones with scanning ability. BUT, with SmartPhone purchases on an exponential rise, …