connection – Small Business Smart Marketing

Digital Summit Experts Confirm the Power of Email Marketing

05/28/201805/28/2018Blog, digital marketing, Email Marketing, marketing, non-profit, small businessconnection, Constant Contact, customer loyalty, Email marketing, Marketing, Small business, Social Media, success

I went to Digital Summit Atlanta last week. It was a 3 day digital marketing information fire hose! Bliss for marketing geeks like me. The conference had its ups and downs, but the ups were well Read More

4 Reasons for Networking Locally

04/28/201804/28/2018Blog, leadership, small business, Social Mediabusiness, connection, Small business, small business owners, Social Media, success

What is the benefit of networking for your small business? Well, if you aren’t networking, you can’t know, can you? I was stubborn. I tried several networking groups, but none struck a cord with me Read More

IMAGE_Passion led us here_ian-schneider-66374

Small Business Stories – An Introduction

09/12/201709/12/2017Blog, leadership, management, marketing, restaurant, retail, small businessblog, business, connection, customer service, customers, Education and Training, management, Marketing, Small business, small business owners, success

Small businesses begin with stories. Small Businesses root in an idea, an inspiration, an event, a need – which leads to a story. This post is an introduction to a new direction of blog posting I’m Read More

Your Small Business Needs Social Media

09/19/201508/21/2016Blog, marketing, small business, Social Mediablogging, business, competition, connection, customers, leads, LinkedIn, network, posting, prospects, SMB, Social Media, tweet, tweetchat, twitter

To Tweet or Not to Tweet? Is that still the Question? If you are still hesitant to utilize Social Media to grow your small business, consider social media your avenue to the circle of prospects who either have Read More

Bad Emails Are Worse Than None At All

04/27/201511/24/2015Blog, Email Marketing, marketing, retail, small businessbusiness, Communications, connection, Constant Contact, customer loyalty, Education and Training, entrepreneur, Photobucket, retail, Small business, success, technology

I run across some bad emails in my inbox, but I have to give people an A for effort, so I have avoided using SMB emails as examples of WHAT NOT TO DO. In this case, the example below was so bad it borders on the “I really don’t care” level, so I decided they wouldn’t really care if …

14 Reasons Social Media Marketing Beats Traditional Marketing

11/16/201411/24/2015Blog, marketing, retail, small business, Social MediaCommunications, connection, Marketing, recognition, Social Media, success, technology

The conversation with those not engaged in Social Media is often limited to their perceptions… I’ve tried to condense the most common misperceptions through these comparisons.