Small Business Smart Marketing
A Comprehensive Approach to Small Business Marketing
Branding: The process involved in creating a unique name and image for a product in the consumers’ mind … (businessdictionary.com) So, I took a photo of this business van in transit the other day. Can you Read More
It astounds me how many small businesses I patronize… do not request I follow their social media account, do not request my email address for newsletters, and do not request a review when I mention Read More
Raise your hand if you think you understand Social Media Marketing. I would venture most of you took a pause to consider the following in regard to your use of Social Media. For business or for Read More
So, you’ve got your social media accounts, but are you utilizing hashtags ###? Keywords are step 1 in search, but hashtags bump them up in social media search. Example: A small business broadcasts the latest news Read More
Reviews: Ask your customers and fans to help you grow your small business or non-profit. Yes, you have to ask. When customers or clients are happy with your business, they are happy to share that experience, BUT – people are Read More
If you publish content without hyperlinks to your online content, you aren’t taking advantage of connecting your visitors with your brand and its messaging. Consider how frequently you click on a hyperlink or an image while viewing online content. Read More