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Email Open Rates Graph

You Have “Only” a 20-30% Open Rate? Consider Your Email Marketing a Success!

In my last post, I discussed the good news that Mobile Email opens are increasing. But the bad news is that your open rate report percentages will probably go down or not properly reflect how many recipients are actually opening your emails.

Pressing: How NOT To Do Email Marketing!

Pressing: How NOT To Do Email Marketing!

I saw this link on Quora today and it was such a SPOT ON article, I had to press it onto my blog! Louis Vuitton missed the mark in this marketing email and this article discusses what you should…

Why SMBs Should Consider a Marketing Consultant

Why SMBs Should Consider a Marketing Consultant

Apparently a lot of people don’t understand consulting services. When many prospects shop for a marketing consultant, they often expect some sort of price and package menu. A prix fixe is a double-edged sword for consultants and prospects.

The Win-Win of Social Media Through Unexpected Uses. Pt. 2 Hidden Genius of QR Codes

The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes!

Still think QR Codes are useless? When QR codes (QR = quick response) were introduced, success was implied. And then… nothing… because there weren’t enough people with phones with scanning ability. BUT, with SmartPhone purchases on an exponential rise, …

It's the Holidays, Take a Break! 15 Signs You May Be Addicted to Technology

It’s the Holidays, Take a Break! 15 Signs You May Be Addicted to Technology

Our generation doesn’t ring the doorbell, they text or call to say they’re outside.

As much as we are seeing Black Friday bleed into Thanksgiving Thursdays, Christmas is still, thankfully, a day when MOST businesses are closed… Maybe WE need to “close,” too. Are you guilty? Ok, admit it… do you have any (or all) of these signs of technology addiction?