Small Business Smart Marketing
A Comprehensive Approach to Small Business Marketing
I run across some bad emails in my inbox, but I have to give people an A for effort, so I have avoided using SMB emails as examples of WHAT NOT TO DO. In this case, the example below was so bad it borders on the “I really don’t care” level, so I decided they wouldn’t really care if …
The weary, bag laden, and soon impatient non-shopper leaves to shop elsewhere or coaxes the rest of the groups to leave. It’s a lose-lose for you and your shoppers. So, why encourage the non-shopper to become grumpy and negatively influence your happy shoppers?
If you are a small business owner, it is more important for you to consider the BENEFITS of using Google Plus rather than concern yourself with its popularity.
When I discuss how important in-house contribution is for social media marketing with (TOO MANY) small business owners, I hear:
“But, my staff doesn’t DO Social Media.”
First of all, statistics tell us that’s not true.
Not only does your staff own a smartphone, but have likely downloaded at least 2(00) social media apps to talk to friends and family, and play games. And during breaks, lunches, WHEN YOU AREN’T LOOKING, and at quitting time, they are …
My guess is you never gave a damn about bookkeeping, ordering, payroll, maintenance, or many of the duties that are so necessary to run a successful business. So why aren’t you …
There is a trend in Social Media that kind of pisses me off. I’m wondering if it pisses you off, too. Lots of memes are dictating REGIONAL social etiquette (see image). WHY is that? Social Media Read More