Author: Hania Sudymont Whitfield

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Being an Entrepreneur Means Showing What You are Made Of

Today, Jill Abramson, former Executive Editor of the New York Times, gave the commencement speech at Wake Forest University. Quite appropriately, Wake Forest requested she speak on resilience. Her controversial firing from the NYT . . .

SMBs: Penny Wise could be Pound Foolish in Marketing

Increase Your Small Business Budget for Better Marketing Results

A discussion question was posed on a LinkedIn Group: “Do you have any tips or ideas for marketers working on a tight budget? Please add your suggestions.” There were many great suggestions on how to market with the fewest dollars possible for the best results, As usual there were many suggestions, but no one was addressing the real issue – and that is that marketing should be recognized as a critical investment in …

From Skadeedle [Infographic]: Email Marketing Etiquette Dos & Don’ts

Email Marketers! You can’t afford not to address each point on the infographic from Skadeedle below! Don’t risk an “Opt-out” or an unsubscribe because you overlooked what you might think of as a minor detail.

Pressing: How NOT To Do Email Marketing!

Pressing: How NOT To Do Email Marketing!

I saw this link on Quora today and it was such a SPOT ON article, I had to press it onto my blog! Louis Vuitton missed the mark in this marketing email and this article discusses what you should…

The Win-Win of Social Media Through Unexpected Uses. Pt. 2 Hidden Genius of QR Codes

The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes!

Still think QR Codes are useless? When QR codes (QR = quick response) were introduced, success was implied. And then… nothing… because there weren’t enough people with phones with scanning ability. BUT, with SmartPhone purchases on an exponential rise, …

It's the Holidays, Take a Break! 15 Signs You May Be Addicted to Technology

It’s the Holidays, Take a Break! 15 Signs You May Be Addicted to Technology

Our generation doesn’t ring the doorbell, they text or call to say they’re outside.

As much as we are seeing Black Friday bleed into Thanksgiving Thursdays, Christmas is still, thankfully, a day when MOST businesses are closed… Maybe WE need to “close,” too. Are you guilty? Ok, admit it… do you have any (or all) of these signs of technology addiction?