Instead of lowering prices, add value
Considering discounting to attract more customers? Consider doing the opposite for the ultimate benefit to your customers.
You Can’t Sell Perfume in an Ugly Bottle
Fragrance sales are all about allure. All sales are about the perceived value, not so much the product itself. Why should your customers buy YOUR product?
“Next in line, please” could thwart sales opportunities
Have you unconsciously trained your staff to be blind to sales opportunities? Job description restrictions may be thwarting your staff’s ability to sell more.
3 ways to DEmotivate your staff
Most managers and business owners are not aware of the high replacement cost of their employees. Learn what motivates your staff for increased loyalty.
Priorities – Customer service or paperwork?
Are you usually buried in administrative minutiae? Be careful it’s not becoming an obstacle to running your business.
What kind of franchise business will grow rapidly in 5 years?
What kind of franchise business will grow rapidly in 5 years?