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3 Ways You’re Sabotaging Your Email Marketing

3 Ways You’re Sabotaging Your Email Marketing 3 Ways You’re Sabotaging Your Email Marketing

3 Ways You’re Sabotaging Your Email Marketing

Blog, Email Marketing, marketing, non-profit, retail, small business, Social Media, TechnologyComments Off on 3 Ways You’re Sabotaging Your Email Marketing

For the best email marketing results, don’t sabotage your own efforts. All too often, I catch small business owners who simply aren’t aware of how they can be their own worst enemy in email marketing.  Everyone is short on time, but some of these errors are just too easy to correct with just a little […]

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Is Retail Brick and Mortar Doomed?

Is Retail Brick and Mortar Doomed? Is Retail Brick and Mortar Doomed?

Is Retail Brick and Mortar Doomed?

Blog, retail, sales, small businessComments Off on Is Retail Brick and Mortar Doomed?

The retail headlines are shouting… “Retail department stores are closing by the hundreds!” “Online shopping is doing record business!” “People are shifting their spending to travel, big ticket items, and dining out!” How can a small business thrive in this shift? Actually, small businesses are suited to do very well, thank you! Consider one of the […]

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Engagement and Why Your Facebook Page Isn’t Getting Any

Engagement and Why Your Facebook Page Isn’t Getting Any Engagement and Why Your Facebook Page Isn’t Getting Any

Engagement and Why Your Facebook Page Isn’t Getting Any

marketing, small business, Social Media, TechnologyComments Off on Engagement and Why Your Facebook Page Isn’t Getting Any

Why aren’t your engagements stats better? Please don’t say it’s because you don’t understand engagement! If that were true, you’d have a heck of a time having any type of relationship with your customers and clients. You engage with them daily. Now you just need to translate these skills to social media. Engagement is gold […]

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Social Media Small Business Sucess quote

3 Small Business Social Media Best Practices

3 Small Business Social Media Best Practices 3 Small Business Social Media Best Practices

3 Small Business Social Media Best Practices

Blog, Email Marketing, leadership, management, marketing, retail, sales, small business, Social MediaComments Off on 3 Small Business Social Media Best Practices

It astounds me how many small businesses I patronize… do not request I follow their social media account, do not request my email address for newsletters, and do not request a review when I mention I was pleased with service or product. Why? Because those owners have not trained staff to do so and they […]

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Is your website more like a cobweb-site

Check your Website for Mobile Use

Check your Website for Mobile Use Check your Website for Mobile Use

Check your Website for Mobile Use

When is the last time you visited your own website? It’s a little scary how often I review a prospect’s website and it could virtually have spider webs on it for its lack of maintenance… Consider your website as your online brick and mortar. If you walked into your business place tomorrow and noticed maintenance issues, you’d fix […]

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SPOTUS - the Retail World Was Ahead of the Ruling

SPOTUS – the Retail World Was Ahead of the Ruling

SPOTUS – the Retail World Was Ahead of the Ruling SPOTUS – the Retail World Was Ahead of the Ruling

SPOTUS – the Retail World Was Ahead of the Ruling

You may not know or care that my career began in retail. In light of this historic Supreme Court Decision for LGBT civil rights, I couldn’t help but recollect all the LGBT people I had the pleasure and privilege of working with in retail over the decades. I worked for Neiman Marcus in Atlanta in the early […]

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