SMBs: An Unhappy Staff Will Kill Your Marketing Efforts

SMBs: An Unhappy Staff Will Kill Your Marketing Efforts

SMBs: An Unhappy Staff Will Kill Your Marketing Efforts SMBs: An Unhappy Staff Will Kill Your Marketing Efforts

SMBs: An Unhappy Staff Will Kill Your Marketing Efforts

Yes, they are lucky to have a job in this time of high unemployment rates, but the reduction in pay raises and increased layoffs has translated into a harder and heavier workload for many and therefore, less effective…

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Boomers, Don't Say You Can't Do Social Media...

Boomers, You Can Do Social Media!

Boomers, You Can Do Social Media! Boomers, You Can Do Social Media!

Boomers, You Can Do Social Media!

Nothing, and I mean nothing, including Social Media, is as hard to master as MS-DOS was. . .

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3 Reasons NOT to DIY Market Your Small Business

3 Reasons NOT to DIY Market Your Small Business

3 Reasons NOT to DIY Market Your Small Business 3 Reasons NOT to DIY Market Your Small Business

3 Reasons NOT to DIY Market Your Small Business

Did you lose money doing it yourself? You tried to DIY market again, didn’t you? My husband and I are both entrepreneurs, and when we need help on anything outside our frame of expertise, here are 3 considerations we recount when we get the DIY itch and are dying to scratch. 1.  The expert you hire EARNED that status. For your […]

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Shopping Small is Shopping Wise for Busy Entrepreneurs

Shopping Small is Shopping Wisely

Shopping Small is Shopping Wisely Shopping Small is Shopping Wisely

Shopping Small is Shopping Wisely

Are you guilty of lost time picking through discount racks to NOT find what you need? It is a far more enjoyable shopping experience to “Shop Small.” Since Entrepreneurs are always short on time, small business shops and services can be a huge time saver once you establish a relationship with the staff. And since you […]

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A Social Media Learning Curve

A Social Media Learning Curve A Social Media Learning Curve

A Social Media Learning Curve

Hubby: But, I AM SHARING. Me: No, you want to post an update. It’s different. Hubby: Facebook is B—S—! There’s nothing intuitive about it! Me: I never said there was…

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IMHO :) 6 Characteristics of Small Business Owners

IMHO :) 6 Characteristics of Small Business Owners

IMHO :) 6 Characteristics of Small Business Owners IMHO :) 6 Characteristics of Small Business Owners

IMHO :) 6 Characteristics of Small Business Owners

People ask why I only work with Small Businesses in the U.S. Because American Small Business owners are Passionate and crazy about their business! Not that there is anything wrong with working for a corporation, but there are just too many levels between the floor and the rooftop for most small business owners – including […]

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SMBs: Penny Wise could be Pound Foolish in Marketing

SMBs: Penny Wise could be Pound Foolish in Marketing

SMBs: Penny Wise could be Pound Foolish in Marketing SMBs: Penny Wise could be Pound Foolish in Marketing

SMBs: Penny Wise could be Pound Foolish in Marketing

A discussion question was posed on a LinkedIn Group: “Do you have any tips or ideas for marketers working on a tight budget? Please add your suggestions.” There were many great suggestions on how to market with the fewest dollars possible for the best results, As usual there were many suggestions, but no one was addressing the real issue – and that is that marketing should be recognized as a critical investment in …

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The 1st Cell Phone Call – a Retrospective

The 1st Cell Phone Call – a Retrospective The 1st Cell Phone Call – a Retrospective

The 1st Cell Phone Call – a Retrospective

Mashable posted this morning about today making 40 years since the first cell phone call was made. I had to stop and calculate how young I was at the time…

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Why SMBs Should Consider a Marketing Consultant

Why SMBs Should Consider a Marketing Consultant

Why SMBs Should Consider a Marketing Consultant Why SMBs Should Consider a Marketing Consultant

Why SMBs Should Consider a Marketing Consultant

Apparently a lot of people don’t understand consulting services. When many prospects shop for a marketing consultant, they often expect some sort of price and package menu. A prix fixe is a double-edged sword for consultants and prospects.

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