When I discuss how important in-house contribution is for social media marketing with (TOO MANY) small business owners, I hear:
“But, my staff doesn’t DO Social Media.”
First of all, statistics tell us that’s not true.
Not only does your staff own a smartphone, but have likely downloaded at least 2(00) social media apps to talk to friends and family, and play games. And during breaks, lunches, WHEN YOU AREN’T LOOKING, and at quitting time, they are …