Small Business Marketing Tips

Why Your SMB Needs Social Media

Why Your SMB Needs Social Media Why Your SMB Needs Social Media

Why Your SMB Needs Social Media

To Tweet or Not to Tweet? Is that still the Question? If you are still not utilizing Social Media to grow your SMB, consider social media your avenue to the many prospects who either have never heard of you or have assumed you were just like every other SMB in your niche. Now consider that social media […]

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You're Not from Around Here, Are You? Social Etiquette or Regional Bias?

Social Etiquette or Regional Bias?

Social Etiquette or Regional Bias? Social Etiquette or Regional Bias?

Social Etiquette or Regional Bias?

There is a trend in Social Media that kind of pisses me off. I’m wondering if it pisses you off, too. Lots of memes are dictating REGIONAL social etiquette (see image). WHY is that? Social Media lives online – a.k.a. WORLDWIDE! The uppity tone is giving me agida. It is as if you are “less than” […]

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Shopping Small is Shopping Wise for Busy Entrepreneurs

Shopping Small is Shopping Wisely

Shopping Small is Shopping Wisely Shopping Small is Shopping Wisely

Shopping Small is Shopping Wisely

Are you guilty of lost time picking through discount racks to NOT find what you need? It is a far more enjoyable shopping experience to “Shop Small.” Since Entrepreneurs are always short on time, small business shops and services can be a huge time saver once you establish a relationship with the staff. And since you […]

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SMBs: Penny Wise could be Pound Foolish in Marketing

SMBs: Penny Wise could be Pound Foolish in Marketing

SMBs: Penny Wise could be Pound Foolish in Marketing SMBs: Penny Wise could be Pound Foolish in Marketing

SMBs: Penny Wise could be Pound Foolish in Marketing

A discussion question was posed on a LinkedIn Group: “Do you have any tips or ideas for marketers working on a tight budget? Please add your suggestions.” There were many great suggestions on how to market with the fewest dollars possible for the best results, As usual there were many suggestions, but no one was addressing the real issue – and that is that marketing should be recognized as a critical investment in …

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The 1st Cell Phone Call – a Retrospective

The 1st Cell Phone Call – a Retrospective The 1st Cell Phone Call – a Retrospective

The 1st Cell Phone Call – a Retrospective

Mashable posted this morning about today making 40 years since the first cell phone call was made. I had to stop and calculate how young I was at the time…

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Why SMBs Should Consider a Marketing Consultant

Why SMBs Should Consider a Marketing Consultant

Why SMBs Should Consider a Marketing Consultant Why SMBs Should Consider a Marketing Consultant

Why SMBs Should Consider a Marketing Consultant

Apparently a lot of people don’t understand consulting services. When many prospects shop for a marketing consultant, they often expect some sort of price and package menu. A prix fixe is a double-edged sword for consultants and prospects.

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The Win-Win of Social Media Through Unexpected Uses. Pt. 2 Hidden Genius of QR Codes

The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes!

The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes! The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes!

The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes!

Still think QR Codes are useless? When QR codes (QR = quick response) were introduced, success was implied. And then… nothing… because there weren’t enough people with phones with scanning ability. BUT, with SmartPhone purchases on an exponential rise, …

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Why Consumers DO Buy Rather Than Why They SHOULD Buy.

Why Consumers DO Buy Rather Than Why They SHOULD Buy.

Why Consumers DO Buy Rather Than Why They SHOULD Buy. Why Consumers DO Buy Rather Than Why They SHOULD Buy.

Why Consumers DO Buy Rather Than Why They SHOULD Buy.

What I learned in a hurry about working in Marketing is that one side is about convincing the buyer they want or need your product or service, the other side of the coin is about convincing the seller they need to market their product or service.

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IMAGE_SMB Smart Marketing Thanksgiving

On Thanksgiving: I’m Thankful for Modern Technology

On Thanksgiving: I’m Thankful for Modern Technology On Thanksgiving: I’m Thankful for Modern Technology

On Thanksgiving: I’m Thankful for Modern Technology

It has been an amazing journey of personal and business growth for me these last few years.

I remember in 3rd grade (a million years ago!), reading a short story of the future by Isaac Asimov – unfortunately I can’t remember the title – in which there were children sitting at the kitchen table in front of a computer monitor taking school lessons.

I remember so clearly looking at that picture and thinking I hope I live long enough to see that come to be. You have to realize that at that time IBM’s computers filled entire rooms, there were no cell phones, no answering machines, no video games, color TV was just emerging, and central air conditioning was a modern convenience, so the concept of the story seemed so, so far away….

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