Small Business Marketing Tips

Your Small Business Needs Social Media

To Tweet or Not to Tweet? Is that still the Question? If you are still hesitant to utilize Social Media to grow your small business, consider social media your avenue to the […]

You're Not from Around Here, Are You? Social Etiquette or Regional Bias?

Social Etiquette or Regional Bias?

There is a trend in Social Media that kind of pisses me off. I’m wondering if it pisses you off, too. Lots of memes are dictating REGIONAL social etiquette (see image). […]

Shopping Small is Shopping Wise for Busy Entrepreneurs

Shopping Small is Shopping Wisely

Are you guilty of lost time picking through discount racks to NOT find what you need? It is a far more enjoyable shopping experience to “Shop Small.” Since Entrepreneurs are always […]

SMBs: Penny Wise could be Pound Foolish in Marketing

SMBs: Penny Wise could be Pound Foolish in Marketing

A discussion question was posed on a LinkedIn Group: “Do you have any tips or ideas for marketers working on a tight budget? Please add your suggestions.” There were many great suggestions on how to market with the fewest dollars possible for the best results, As usual there were many suggestions, but no one was addressing the real issue – and that is that marketing should be recognized as a critical investment in …

The 1st Cell Phone Call – a Retrospective

Mashable posted this morning about today making 40 years since the first cell phone call was made. I had to stop and calculate how young I was at the time…

Why SMBs Should Consider a Marketing Consultant

Why SMBs Should Consider a Marketing Consultant

Apparently a lot of people don’t understand consulting services. When many prospects shop for a marketing consultant, they often expect some sort of price and package menu. A prix fixe is a double-edged sword for consultants and prospects.

The Win-Win of Social Media Through Unexpected Uses. Pt. 2 Hidden Genius of QR Codes

The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes!

Still think QR Codes are useless? When QR codes (QR = quick response) were introduced, success was implied. And then… nothing… because there weren’t enough people with phones with scanning ability. BUT, with SmartPhone purchases on an exponential rise, …