Every Santa Needs a Break! Put a Bench in Your Store

Every Santa Needs a Break! Put a Bench in Your Store

Every Santa Needs a Break! Put a Bench in Your Store Every Santa Needs a Break! Put a Bench in Your Store

Every Santa Needs a Break! Put a Bench in Your Store

The weary, bag laden, and soon impatient non-shopper leaves to shop elsewhere or coaxes the rest of the groups to leave. It’s a lose-lose for you and your shoppers. So, why encourage the non-shopper to become grumpy and negatively influence your happy shoppers?

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Boomers, Don't Say You Can't Do Social Media...

Boomers, You Can Do Social Media!

Boomers, You Can Do Social Media! Boomers, You Can Do Social Media!

Boomers, You Can Do Social Media!

Nothing, and I mean nothing, including Social Media, is as hard to master as MS-DOS was. . .

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If You Can Sell, You Can Market.-

If You Can Sell, You Can Market.-

If You Can Sell, You Can Market.- If You Can Sell, You Can Market.-

If You Can Sell, You Can Market.-

What does customer service have to do with marketing?

Just everything! Traditional marketing ads get your attention how?
They address a need.
They peak curiosity.
They elicit an emotional response.
So, what is marketing, really?

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Can Social Media Expand Your Search Results?

How Does Social Media Expand Your Search Results?

How Does Social Media Expand Your Search Results? How Does Social Media Expand Your Search Results?

How Does Social Media Expand Your Search Results?

My client had an upcoming birthday soon, but is half way across the nation (it’s always a good practice to appreciate your clients). At any rate, I needed to purchase a gift for a client 900 miles away in Wichita, KS. I could have used Amazon or any other national online website e-commerce site to ship something […]

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SMBs, Coach Your Staff Daily for Success

SMBs, Coach Your Staff Daily for Successful Marketing

SMBs, Coach Your Staff Daily for Successful Marketing SMBs, Coach Your Staff Daily for Successful Marketing

SMBs, Coach Your Staff Daily for Successful Marketing

Do you communicate daily with your staff? Ever notice how the more successful restaurants have daily meetings with staff before they . . .

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Shopping Small is Shopping Wise for Busy Entrepreneurs

Shopping Small is Shopping Wisely

Shopping Small is Shopping Wisely Shopping Small is Shopping Wisely

Shopping Small is Shopping Wisely

Are you guilty of lost time picking through discount racks to NOT find what you need? It is a far more enjoyable shopping experience to “Shop Small.” Since Entrepreneurs are always short on time, small business shops and services can be a huge time saver once you establish a relationship with the staff. And since you […]

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From Skadeedle [Infographic]: Email Marketing Etiquette Dos & Don’ts

From Skadeedle [Infographic]: Email Marketing Etiquette Dos & Don’ts From Skadeedle [Infographic]: Email Marketing Etiquette Dos & Don’ts

From Skadeedle [Infographic]: Email Marketing Etiquette Dos & Don’ts

Email Marketers! You can’t afford not to address each point on the infographic from Skadeedle below! Don’t risk an “Opt-out” or an unsubscribe because you overlooked what you might think of as a minor detail.

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The Win-Win of Social Media Through Unexpected Uses. Pt. 2 Hidden Genius of QR Codes

The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes!

The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes! The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes!

The Win-Win of Social Media Through Unexpected Uses. Pt. 2: Hidden Genius of QR Codes!

Still think QR Codes are useless? When QR codes (QR = quick response) were introduced, success was implied. And then… nothing… because there weren’t enough people with phones with scanning ability. BUT, with SmartPhone purchases on an exponential rise, …

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Why Consumers DO Buy Rather Than Why They SHOULD Buy.

Why Consumers DO Buy Rather Than Why They SHOULD Buy.

Why Consumers DO Buy Rather Than Why They SHOULD Buy. Why Consumers DO Buy Rather Than Why They SHOULD Buy.

Why Consumers DO Buy Rather Than Why They SHOULD Buy.

What I learned in a hurry about working in Marketing is that one side is about convincing the buyer they want or need your product or service, the other side of the coin is about convincing the seller they need to market their product or service.

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