“My Staff Doesn’t DO Social Media” is Killing Your Social Media Potential

“My Staff Doesn’t DO Social Media” is Killing Your Social Media Potential “My Staff Doesn’t DO Social Media” is Killing Your Social Media Potential

“My Staff Doesn’t DO Social Media” is Killing Your Social Media Potential

When I discuss how important in-house contribution is for social media marketing with (TOO MANY) small business owners, I hear:

“But, my staff doesn’t DO Social Media.”

First of all, statistics tell us that’s not true.

Not only does your staff own a smartphone, but have likely downloaded at least 2(00) social media apps to talk to friends and family, and play games. And during breaks, lunches, WHEN YOU AREN’T LOOKING, and at quitting time, they are …

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SMBs: An Unhappy Staff Will Kill Your Marketing Efforts

SMBs: An Unhappy Staff Will Kill Your Marketing Efforts SMBs: An Unhappy Staff Will Kill Your Marketing Efforts

SMBs: An Unhappy Staff Will Kill Your Marketing Efforts

Yes, they are lucky to have a job in this time of high unemployment rates, but the reduction in pay raises and increased layoffs has translated into a harder and heavier workload for many and therefore, less effective…

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SMB Owners: Don’t Get Bogged Down in Your Bookkeeping

SMB Owners: Don’t Get Bogged Down in Your Bookkeeping SMB Owners: Don’t Get Bogged Down in Your Bookkeeping

SMB Owners: Don’t Get Bogged Down in Your Bookkeeping

My guess is you never gave a damn about bookkeeping, ordering, payroll, maintenance, or many of the duties that are so necessary to run a successful business. So why aren’t you …

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A Comedy of Customer Service Errors – a Marketing vs Sales story

A Comedy of Customer Service Errors – a Marketing vs Sales story A Comedy of Customer Service Errors – a Marketing vs Sales story

A Comedy of Customer Service Errors – a Marketing vs Sales story

Sorry, Ruby Tuesdays, but when you opened a store in 2004 in a rural area of North Georgia, you had a tough time hiring good people… Here’s my TRUE story of a customer service comedy of errors I experienced at Ruby Tuesdays and the mall food court.

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SMBs, Coach Your Staff Daily for Success

SMBs, Coach Your Staff Daily for Success SMBs, Coach Your Staff Daily for Success

SMBs, Coach Your Staff Daily for Success

Do you communicate daily with your staff? Ever notice how the more successful restaurants have daily meetings with staff before they . . .

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